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Gavin Peterson

GAVIN PETERSON DESIGNS

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TriMet

VIDEO : This is a reel I put together that showcased the large amount of TriMet work that came from our office. This was the Hop Fast Pass campaign which wanted to engage the user with a friendly approach.

OTHER EXAMPLES: With a pitch to TriMet for a new campaign to get driver support on new legislation, I came up with a campaign that shows a public transportation company showing compassion for the driver. In Portland, traffic is not a new thing and many frustrated drivers do not understand that this company focuses on road expansions, repairs, and additions to make the driver's lives easier. So "Save The Commute" was born and done in a more guerrilla style to have a up and arms view of a pressing issue.

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